This is the footage that was printed onto the inside of the Quaker Oates box to be used for the full TVC stop-motion piece.
Production Company: Nexus Productions
Director: Conor Finnegan
Role: Colourist on interior box prints
and sole Compositor on full TVC with Roto provided by Pete Hardy
This film was designed to show how Quaker Oats have taken all the oaty-goodness straight from nature and packed it into a breakfast biscuit. We wanted to illustrate this in the most honest way we could, reflecting the quality and ethos of the product.
Using traditional stop-frame animation and in camera effects each frame of the interior of the box was printed out and animated individually to get a tactile and tangible look that charms the viewer.
Link to Full TVC